Dear Fitfam,

We’ve known since day one that our goal was to build the largest fitness community in this city and train as many people as possible.

Our goal for 2019 is a hefty one – to open more parks, bring more coaches, and train two thousand people which is about twice as many people as in 2018. We know this is possible! We believe Beat The Gym is a breakthrough service and we have the chance to ‘go for it’ this year. A radical commitment to universal fitness is fundamental to who we are and who we want to be as a company and as a community.

To introduce as many people to Beat The Gym as we can, we are launching a new “Unlimited Membership Plan” for a limited time for $30 a month, hoping it will motivate new members to give us a try, discover outdoor fitness and perhaps fall in love with Beat The Gym.

Beat The Gym believes that fitness has the power to change lives – while our goal is realistic we also realize we need your help to carry out this vision. 3 Years ago Beat The Gym had only 2 members. All it took was one person, plus one person, to make something so powerful. We are drawing back to our roots of the original days and setting a challenge out to our Fifam – invest yourself in growing our community. Bring any newbie (or someone who hasn’t shown up in a month). Call your friend. Post a picture. Tag someone. Share our posts. With your help we can reach more people and have an even bigger impact. We want to continue to revolutionize fitness and we need your help to do so.

Finally – I want to thank you. Thank you for helping us make Beat The Gym what it has become and for your support as we take this next step. I’m thankful for every member in believing that together, we can make Miami a more active and inspired place.

In my eyes, this is a new beginning for Beat The Gym, and I’m excited to see where we can take this company together!



Written by: Tony Thomas

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