The Köhler Effect and Workout Partners: Why We Work Hard in Groups

Solitary exercise can be a miserable pursuit, and for many, it’s entirely ineffective. There’s something about teamwork that makes people try harder and persevere longer. This tendency is explained by the Köhler effect, a theory intended to clarify the impact social environments have on motivation. According to the Köhler effect, people are most motivated

Beat The Gym: A Movement

On September 17th we went back to Nikki Beach for another epic beach workout and to show Miami that the beach can be used for more than just a lounging area. This workout is always mentally and physically challenging, beach running is difficult enough, BEATING THE GYM on the beach

Beat The Gym’s Favorite Fitness Apps

There’s an app for just about anything these days, especially fitness.  We’ve found apps that do everything, even ones that will make a playlist of workout music for you.  We took the time and explored tons of apps for both iPhone and Android, and we wanted to share our five

The Beginner’s Guide To Running

We’re all big believers in spring cleaning, but more so of the body than our homes.  With nice weather right around the corner, there is no excuse not to stop eating chips on the sofa and to pick up a healthy, new habit of daily jogging.  Don’t worry if you